"Creative Storytelling and the Business of Sports and Film”

Presented by Ally Financial

In today’s world, athletes and entertainers aren’t just performing – they’re producing, investing, and owning their stories. This fireside chat explores the intersection of sports, film and finance: how storytelling can be a tool for empowerment, education and wealth building. From films that reshape public perception to business ventures that secure financial independence, we’ll unpack how today’s athletes and creatives are transforming their platforms into legacies of ownership and impact. Featuring Syd Colson and Theresa Plaisance (TP). Moderated by Jack Howard, Head of Money Wellness, Ally Financial.