Business Design Essentials: Creating Customer Value Through Quality

In this session, we’ll dive into how smart small-business design can drive customer value — with superior quality as your secret weapon. We’ll break down what truly shapes customer value and how it fuels every buying decision. You’ll learn how to define your value creation strategy and use people-centred operational design to deliver excellence — consistently, efficiently, and with impact. The result? Products and services that earn trust, build reputation, and keep customers coming back for more. We’ll wrap up by showing how Malo Consulting can help you build the business you’ve always envisioned.